After your website’s up and running, the job still isn’t completely done. You need support for your site.
Every WordPress site needs WordPress support to continue to look great and function smoothly. In many cases, support could just save your business.
Imagine a home without any maintenance. After a while, it’d fall apart. Without support for your WordPress website, it could fall apart too, taking your business with it.
1. Keep Your Site More Secure
Security is an issue with any website, but due to WordPress’s popularity, hackers love to target the platform. Outdated software, themes and plugins could leave your site vulnerable to threats. Depending on the severity of the hack, your business may not be able to recover.
Not only do security issues take your site offline, they also affect your rankings and destroy customer trust. Even the smallest businesses are vulnerable, as Rokenbok Education found out the hard way. Breaches happen all the time and the results can be catastrophic unless you have support to help prevent problems and fix issues after they happen.
2. Save Valuable Time
Think about how much time you spend writing a blog post. It’s a time consuming process and it’s why many businesses outsource the writing. The same is true with WordPress support. If you only have a small team or if you’re managing everything on your own, you may not have time to handle the support on your own. Ignoring it could lead to a hacked site and 45% of hacked sites see at least some loss of traffic as a result.
Instead of having to take risks with your business or ignoring other important business tasks, get professional WordPress support when you need it.
3. Add In New Features
Web design isn’t a static object. Think about how websites looked in the 90s and now compare them with today’s websites. There’s a significant difference. Today’s sites load faster, look cleaner and lay out information in a better way. If your business’s WordPress site looks like it hasn’t been touched for years, it will drive people away.
With the right support, you can stay on top of the latest WordPress trends, such as these 2017 trends. The last thing you want is to lose business to a competitor that just has a better performing website.
4. Optimise For Better Rankings
Using cleaner code, updating to a responsive site, adding in an SEO plugin and other types of optimisations are all great ways to boost rankings. Without WordPress support, you may watch your business’s site slide further down the list.
Your site needs to be optimised regularly to meet Google’s standards. While you can handle some things, such as keywords, other things require involve in-depth knowledge of the WordPress platform.
5. Install And Configure Themes And Plugins
Themes and plugins are what makes WordPress so popular and easy to customise. The problem is, if they’re not installed correctly or kept up to date, they could cause your website to crash, be vulnerable to security threats and/or function improperly. What happens if you install a new theme and suddenly, nothing works right? Rolling back might not work.
This is where WordPress support can help. Instead of just hoping all your current plugins are compatible with a new theme and vice versa, a professional can check for compatibility and ensure all settings are correct before you go live with the changes. This keeps your site online and prevents nasty security vulnerabilities from incorrect installations and sketchy themes and plugins.
6. Tweak Settings For Better Performance
Website performance is vital for providing a great visitor experience, leading to organic traffic from social sharing and online word-of-mouth referrals. The problem is poor WordPress support could leave your site sluggish and glitchy after a while. Poor performance, such as slow loading speeds and large images, could have a massive impact on conversions and overall traffic.
It’s hard to know what to do to boost performance on your own. Getting support means you have someone who knows what to look for, what tests to run and what changes to make to get and keep your site where it needs to be.
Get The WordPress Support You Need
WordPress support isn’t something you can put off. Your business needs it to keep running smoothly. Whether your site is brand new or has been around for years, start 2017 off right by getting it support to run at its best at all times.
Looking for ways to optimise and support your site? Contact Darren today to get started.